Happy Holiday’s from VBL Technologies

We would like to express our sincere gratitude for your business.

This holiday season, in lieu of mailing holiday cards, VBL has made the decision to donate these funds (on behalf of all VBL Customers and Well Wishers), which equal a total of $1,000, to the organization titled the Currituck BackPack for Kids Nutrition Program. This program is sponsored by the Currituck County 4-H, the Currituck County Sheriff’s Department, and Currituck County schools. For two Fridays every month during the school year, the program provides kids with a backpack filled with food so that they will have meals for the weekends. This vbl tech christmasdonation will help provide kids with meals through this program.

We look forward to working with you for many more years as we work toward meeting all of your technology needs. We assure you that you can depend on our technology services.

Thank you for the opportunity.

With best wishes and sincere gratitude,

The VBL Team

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For Immediate Press Release:

VBL TECHNOLOGIES LAUNCHES, BUY LOCAL WEBSITE FOR CURRITUCK COUNTY TO HELP PROMOTE LOCAL BUSINESSES.

VBL Technologies designed and created custom software application to develop  buylocalcurritck.com to promote  local businesses in Currituck County. The Buy Local site is on the forefront of state of the art website and most importantly it is very user friendly.  VBL Technologies advanced designs and innovative ideas help to keep the site visitors intrigued all the while attracting traffic to the areas variety of businesses.

Buylocalcurrituck.com provides an extensive database of locally owned businesses located in Currituck County.  The website has a variety of considerate and accommodating features. “VBL Technologies created the perfect balance of a website” said Brett McIntyre, creative director of VBL. The website visitors have a rich experience while visiting the site and the administrators have a full set of, easy to use, content management tools used to keep the site up to date while collecting traffic data and visitor behavior statistics.   The site also helps county citizens and visitors search for their favorite variety of businesses, find new ones, and keep up with business news.  In addition, visitors to the site will find specials, deals and events being offered by shops, retail stores, restaurants and other businesses.   It features a local news tab to keep everyone updated on what’s going on in the county with local businesses.  The site has a local events calendar updating locals and visitors alike of all of the exciting happenings going on in Currituck County. This website also helps to keep our community unique and protects local heritage.  The site helps to make Currituck a destination and boosts the tourism industry.

Upon review of the site we had some excellent feedback. “VBL did an excellent job on the Buy Local Currituck website. We’re very pleased with the site and have heard many positive comments from citizens about its ease of use and how well it promotes local businesses.” Says Diane Nordstrom of Travel and Tourism of Currituck County.

About VBL: VBL Technologies is an IT, web design, and internet marketing company that works with business’s small and large.  VBL Technologies provides the very best customized solutions for their clients. They are experts in everything from IT services to website design to internet marketing.  VBL Technologies is a one stop shop when it comes to your business.

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Buy Local Currituck

Hello,

I am not sure if anyone has seen the new Buy Local website we teamed up with Currituck County Tourism.  Check it out if you haven’t.  If you are a local Currituck business, don’t forget to sign up.

www.buylocalcurrituck.com

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On page SEO vs. off page SEO

Search engine optimization deals with two techniques, on page optimization and off page optimization. These are crucial for any company that focuses on a good website. If a website is good in these two search engine optimization process, then more than likely the website will be ranked high.

These two factors determine the quality of the website and search engines like Google consider these two factors as an essential. Let us grasp the difference between on and off page optimization. Let us start first with on page optimization.

On page optimization:

With on page optimization, Structure and content is the most important aspect. It deals with the code and design level that helps the search engine spiders to index them. There are four factors involved in on page optimization and they are title tag, meta tag description, keyword density and URL structure. Title tag is an area on the web page and it shows the title of the website on the top of the internet browsers. The users should use the appropriate title tag that relates the business of the website so that both the users and the search engines can view it easily. Meta tag description largely shows the basic description of the website and it is a part of web page coding that plays an important role in web ranking.

Content is King. Keywords, as by its name, are the key words used for your business and the way you focus or use the keyword on the website reflects in your page ranking. For a good ranking, the maximum keyword density limit is 3% to 7% and it should not be over utilized on the web page. That is seen as spam by major search engines.

Off page optimization:

Many people develop the website and then forget to do off page optimization. If you do like this, it’s a big mistake and for good page ranking. Doing off page optimization is essential. It is a technique that helps search engines to discover your web page, basically making your site more important than your competitors. It involves factors such as link building, bookmarking and blogging. The main difference between these two techniques is that the on page optimization requires some technical knowledge whereas off page optimization does not. It is very time consuming. You are conveying a message to the world and search engines that you have a started a website for this particular reason and particular product. If you do this properly, then your product or business will be listed top in the search engines.

Let VBL know if you would like to save money on your pay per click budget and organically get your website listed in Google and Yahoo.

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18 Common E-mail Mistakes

Most of us rely on e-mail as one of our primary communication tools and, given the number of messages we send and receive, we do it with remarkable success. But as with anything, the more e-mails we send, the more likely we are to screw one up. And simple e-mail mistakes can be disastrous. They can cost us a raise, promotion–even a job. With a new year upon us, this is the perfect time to go through some of the worst e-mail mistakes employees make and how to avoid them.

1. Sending before you mean to. Enter the recipient’s e-mail address only when your e-mail is ready to be sent. This helps reduce the risk of an embarrassing misfire, such as sending an important e-mail to the wrong person or e-mailing a half-written note.

2. Forgetting the attachment. If your e-mail includes an attachment, upload the file to the e-mail before composing it. This eliminates the embarrassing mistake of forgetting it before hitting “send,” and having to send another e-mail saying you forgot to attach the document.

3. Expecting an instant response. Don’t send an e-mail and show up at the recipient’s desk 30 seconds later asking if they’ve received it. They did, and they’ll answer at their convenience. That’s the point of e-mail.

4. Forwarding useless e-mails. I’ve never seen a single e-mail forward at work that was beneficial. Whether it’s a silly joke or a heartwarming charity, there’s never a time to share an e-mail forward using your work e-mail.

5. Not reviewing all new messages before replying. When you return to the office after a week or more away, review all new e-mails before firing off responses. It might be hard to accept, but odds are, things did march on without you. Replying to something that was already handled by a co-worker creates extra communication, which can lead to confusion, errors, and at the very least, wasted time for everyone involved.

6. Omitting recipients when you “reply all.” Unless there’s an important reason to omit someone, don’t arbitrarily leave people off the response if they were included on the original message.

7. Including your e-mail signature again and again. Nor do you need to include it at the end of an e-mail you send to your long-time co-worker who sits six feet away. If you have your e-mail program set to automatically generate a signature with each new message, take a second to delete it when communicating with someone who knows who you are. It’s always wise to include your phone number, but the entire blurb with your title and mailing address is often nothing but clutter.

8. Composing the note too quickly. Don’t be careless. Write every e-mail as if it will be read at Saint Peter’s Square during the blessing of a new Pope. Be respectful with your words and take pride in every communication.

9. Violating your company’s e-mail policy. Many companies have aggressive spam filters in place that monitor “blue” language. From that famous four-letter word to simple terms, such as “job search,” don’t end up tripping the system by letting your guard down.

10. Failing to include basic greetings. Simple pleasantries do the trick. Say “hi” at the start of the message and “thanks” at the end. Be sure to use the recipient’s name. Be polite yet brief with your courtesy.

11. E-mailing when you’re angry. Don’t do it. Ever. Recall buttons are far from a perfect science, and sending a business e-mail tainted by emotion is often a catastrophic mistake. It sounds cliche, but sleep on it. Save the message as a draft and see if you still want to send it the next morning.

12. Underestimating the importance of the subject line. The subject line is your headline. Make it interesting, and you’ll increase the odds of getting the recipient’s attention. Our inboxes are cluttered.  You need to be creative and direct to help the recipient cut through the noise. You should consistently use meaningful and descriptive subject lines. This will help your colleagues determine what you’re writing about and build your “inbox street cred,” which means important messages are more likely to be read.

13. Using incorrect subject lines. Change the subject line if you’re changing the topic of conversation. Better yet, start a new e-mail thread.

14. Sending the wrong attachment. If you double-check an attachment immediately before sending and decide that you need to make changes, don’t forget to update the source file. Making corrections to the version that’s attached to the e-mail does not often work, and it can lead to different versions of the same document floating around.

15. Not putting an e-mail in context. Even if you were talking to someone an hour ago about something, remind them in the e-mail why you’re writing. In this multi-tasking world of ours, it’s easy for even the sharpest minds to forget what’s going on.

16. Using BCC too often. Use BCC (blind carbon copy) sparingly. Even though it’s supposed to be a secret, it rarely is. Burn someone once, and they’ll never trust you again. Likewise, forwarding e-mail is a great way to destroy your credibility. When people send you something, they aren’t expecting you to pass it on to your co-workers. The e-mail might make its way back to the sender, who will see that their original message was shared. They might not call you out on it, but they’ll make a mental note that you can’t be trusted.

17. Relying too much on e-mail. News flash! No one is sitting around staring at their inbox waiting for your e-mail. If something is urgent, use another means of communication. A red “rush” exclamation point doesn’t compare to getting up from your desk and conducting business in person.

18. Hitting “reply all” unintentionally. This is a biggie. And it’s not just embarrassing; depending on what you wrote in that e-mail, it can ruin your relationship with a co-worker or even your boss. Take extra care whenever you respond so you don’t hit this fatal button.

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Three things to do before you call your computer tech.

Three things to do before you call your computer tech.

Imagine this, you are trying to get an email out and you keep clicking the send button over and over, but nothing happens. You click different areas on your computer and still nothing happens. Maybe the same thing happens with your internet service. You launch your web browser and there is no connection or it is running very slow. Here are three tips on possibly resolving the issue.

  1. Power down your computer
  2. This doesn’t actually mean a restart from the Windows start menu will do the trick. Perform a complete shutdown until all the power is completely off. Press the power button and let the computer completely power up before using it. This is necessary because the computer uses RAM (random-access memory) for everything. RAM is like short term memory for your computer. It takes bits and pieces of information and holds them until the computer requires them and then “dumps” them. Because your computer uses this for many different functions, your computers RAM can get rather cluttered and rebooting your computer, then restarting your programs give everything a nice fresh start.

  3. Reboot your network devices, switches and routers
  4. The same thing that happens with your RAM can happen with your network devices such as switches and routers. Restarting a switch or router can truly free up a lot of network issues. Find the power buttons for your devices (some do not have one, and you can simply unplug the power cord) and power the device down, wait 15 seconds and power the device back on. A majority of the time you will find your network functions moving much faster.

  5. Reboot your cable or DSL Modem
  6. This is the same process as your network devices. Find the power button or if it doesn’t have one the power cord. Power the device down for 15 seconds. This is the most common reason your network may not be working or your internet may be running slow.

If you have any questions, such as where these devices are and would like a walk through, give us a call here at VBL!

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